What is SWOT Analysis?
SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. SWOT analysis is a tool for auditing an organization and its environment. It is the first stage of planning and helps marketers to focus on key issues. Strengths and weaknesses are internal factors. Opportunities and threats are external factors.
What is Customer Relationship Management (CRM)?
Customer Relationship Management concerns the relationship between the organization and its customers. It is a process or methodology used to learn more about customers' needs and behaviors in order to develop stronger relationships with them.
What are the Three Levels of a Product?
Core Product
Actual Product
Augmented Product
What is Market Research?
Market research is any organized effort to gather information about markets or customers. Market research is for discovering what people want, need, or believe. It can also involve discovering how they act. Once that research is completed, it can be used to determine how to market your product.
What is Market Information?
To know the prices of the different commodities in the market, as well as the supply and demand situation.
What is Market Segmentation?
The division of a market into different homogeneous groups of consumers is known as market segmentation. The purpose for segmenting a market is to allow your marketing program to focus on the subset of prospects that are "most likely" to purchase your offering. If done properly this will help to insure the highest return for your marketing expenditures.
What is Branding?
The essence of a product, its quality and competitiveness displayed in the form of letters, symbols and colours is known as branding.
What is Marketing?
The process of planning and executing the concepts, pricing, promotion and distribution of ideas/goods/services to satisfy individual's/organizational goals is called marketing.
SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. SWOT analysis is a tool for auditing an organization and its environment. It is the first stage of planning and helps marketers to focus on key issues. Strengths and weaknesses are internal factors. Opportunities and threats are external factors.
What is Customer Relationship Management (CRM)?
Customer Relationship Management concerns the relationship between the organization and its customers. It is a process or methodology used to learn more about customers' needs and behaviors in order to develop stronger relationships with them.
What are the Three Levels of a Product?
Core Product
Actual Product
Augmented Product
What is Market Research?
Market research is any organized effort to gather information about markets or customers. Market research is for discovering what people want, need, or believe. It can also involve discovering how they act. Once that research is completed, it can be used to determine how to market your product.
What is Market Information?
To know the prices of the different commodities in the market, as well as the supply and demand situation.
What is Market Segmentation?
The division of a market into different homogeneous groups of consumers is known as market segmentation. The purpose for segmenting a market is to allow your marketing program to focus on the subset of prospects that are "most likely" to purchase your offering. If done properly this will help to insure the highest return for your marketing expenditures.
What is Branding?
The essence of a product, its quality and competitiveness displayed in the form of letters, symbols and colours is known as branding.
What is Marketing?
The process of planning and executing the concepts, pricing, promotion and distribution of ideas/goods/services to satisfy individual's/organizational goals is called marketing.
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