Sample Paper I

Marketing Sample Paper

1. Bank Marketing menas -

(A) Selling of Banks

(B) Buting of banks

(C) Merger of banks

(D) selling bank's produts and services

(E) Selling various items in banks

ANS -(D)

2. Proper pricing is needed for -

(A) Extra charges of extra services

(B) Levy of VAT

(C) Good customer services

(D) Putting burden on the customer

(E) Service with extra facilities

ANS -(C)
3. A lead means -

(A) A bank's marketing staff

(B) Areligious leader

(C) Bank's chairman

(D) Target Customer

(E) Leash tied to a dog

ANS -(D)

4. A good salesman should be-

(A) Agressive

(B) Pushy

(C) Fierce

(D) Polite, but firm

(E) Talkative

ANS -(D)

5. Relationship selling means -

(A) Preparing a list of relatives

(B) Cross selling

(C) Selling to relatives

(D) Selling to strangers

(E) Telemarketing

ANS -(B)

6.ATM are -

(A) Branches of banks

(B) Manned couters of banks

(C) Unmanned , cash dispensers

(D) All of these

(E) None of these

ANS -(C)

7. Home loans are granted to -

(A) Individuals

(B) Institutions

(C) Builders

(D) All of these

(E) None of these

ANS -(A)

8. Credit cards are used for -

(A) Cash withdrawals

(B) Purchase of air tickets

(C) Purchase of consumable items from retail outlets

(D) All of these

(E) None of these

ANS -(D)

9. HNI means -

(A) Highly Negative Individual

(B) High Networth Individual

(C) High Neutral Individual

(D) Highly Necessary Individual

(E) All of these

ANS -(B)

10. What menu is selected to cut , copy, and pest ?

(A) File

(B) Tools

(C) Special

(D) Edit

(E) None of these

ANS -(D)

11. The most important or powerful computer in a typical network -

(A) Desktop

(B) Network client

(C) Network server

(D) Network station

(E) None of these

ANS -(C)

12. The primary purpose of software is to turn data into -

(A) Web sites

(B) Information

(C) Programs

(D) Objects

(E) None of these

ANS -(C)

13. Which of the following is the largest unit of storage ?

(A) GB

(B) KB

(C) MB

(D) TB

(E) None of these

ANS -(D)